No plans for Chrysler crossover SUV at Windsor Assembly Plant, CEO says


Fiat Chrysler Automobiles has no aims to bring additional product to its Windsor Assembly Plant in Windsor, Ont., com ny CEO Sergio Marchionne talked reporters at the North American International Auto Show.

When requested by CBC News whether there was any credence to suggestions a Chrysler crossover make a laughing-stock of utility vehicle would be built at the plant, Marchionne replied: “No.”

“There’s been a lot of confabulation, but I don’t have anything to announce,” Marchionne said. “We haven’t made a purpose.”

He made those remarks during an interview touching on a broad series of topics, including Canadian labour relations, government funding for automakers and a maker new Jeep Wrangler.

Marchionne appeared at the auto show in Detroit as Chrysler exposed its new 2017 cifica minivan.

2017 Chrysler cifica

The 2017 Chrysler cifica was unveiled at the 2016 North American Intercontinental Auto Show in Detroit, Mich. (Alex Brockman/CBC)

Limited manufacture of the cifica has been ongoing at Windsor Assembly for about eight months and zaftig production is expected to ramp up within the next few weeks.

Marchionne reverenced workers at the plant for their ability to adapt to a new production process after a $2 billion U.S-retrofit to the moving picture facility.

“The workforce is ca ble,” he said. “I think we’ve seen a phenomenal reply from the Windsor people on launching the new minivan and continuing to produce their in circulation vehicles.”

But Marchionne also issued a warning about Canada’s competitiveness as an automotive impresario, even with the Canadian dollar sinking below $0.70 U.S.

“It’s a unusually simple issue,” he said. “I said it before and I’m going to say it now — the only footing that’s going to govern investment in Ontario and Canada on the automotive side is the competitiveness of the territory.”

As the com ny gears up for contract negotiations with Unifor, he said there are no promises the com ny will keep building cars in Canada.

“There’s nothing indecorous with the workforce, the environment appears to be alright,” Marchionne said. “But there are variants. Producing in the U.S is an alternative, producing in Mexico. We’ll continue to be competitive, it’s that stark.”

As to the Wrangler, which will be a pickup built at the com ny’s facility in Toledo, Ohio, Marchionne said, “The car is clever to go, we just need to get off our butts and build it.”

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