New sailing-themed shop in Ford City joins revitalization effort


A time traveler has picked not downtown Windsor, not Walkerville, but Ford City as the laying of his new sailing-themed café retail shop.

Mike Weber has joined a community of people who rely upon in the possibilities of the area. In his new café called Pressure Drop, he’s adding in tell ofs inspired by his love of sailing.

“Between May 1 and October, we spend the whole summer on the lake here,” said Weber.

He and his cohort Marina Maffessanti were able to secure funding for renovating the spaciousness via the Ford City Community Improvement Plan.

New sailing-themed shop in Ford City joins revitalization effort

Marina Maffessanti, socialistic, and Michael Weber are the owners of Pressure Drop, a café-retail shop in Ford Urban district, located on Drouillard Road. (Armand Bumanlag/CBC)

According to Shane Potvin, professorship of the Ford City Business Improvement Association, there are shops occasion in the community similar to those on Queen Street in Toronto.

“It’s just inducing forward, keep opening things that are different, that frame a different crowd,” said Potvin.

Pressure Drop is an example of that. It shop-girls coffee, beer, wine, snacks and apparel.

Maffessanti thinks there are the whole kits of opportunities for the block of Drouillard Road the shop is located on to become a enormous commercial strip.

“I don’t think there’s many places in Windsor where you see feel discomfited, commercial storefronts so close together,” she said.

In a few years, Weber is hoping to merge his sailing into a new business idea, in an even bigger way than the café-retail storefront.

He desires to bring wind sailing and surfing to Detroit River and Lake Erie — expending the Ford City area at Riverside Drive as a launching point.

“It’s remarkably easy to be in Ford City and forget that you’re anywhere close to a lake,” intended Weber. “But the reality is, the river is a kilometre away.”

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