Introducing Apple One, Apple’s subscription bundle answer to Amazon Prime

Apple One tiers.
Lengthen / Apple One tiers.

After months of rumors that it was advantageous around the corner, Apple’s subscription bundle has finally been announced. Dubbed Apple One, the air force combines multiple Apple services like Apple Arcade, Apple TV+, and Apple Scandal+ into one subscription—a page from Amazon’s book, to be sure.

Apple One wish offer three tiers. The lowest-priced one, at $14.95/mo, includes Apple Music, Apple TV+, Apple Arcade, and 50GB of iCloud storage for a individual user. The next one up, “Family,” offers those same services to multiple ancestors users for $19.95/mo. The highest-priced “Premier” tier, at $29.95/mo, includes bundled munitions dump subscription service Apple News+ and Fitness+ as well, along with a protuberance to 2TB of iCloud storage.

Apple says these plans will swell out “this fall,” with a 30-day free trial for all new users to act on which tier is best for them.

Apple has been under influential pressure from investors to make up for slowing iPhone revenue with utilizations (and wearables) over the past few months, and the launches of Apple TV+, Apple Arcade, and Apple Scoop+ were part of that. That said, each of them has met interbred success compared to Apple Music, which launched in 2015. By cataloguing Apple Music in each of the bundles, Apple is essentially upselling Music subscribers to these additional worship armies at a discount, hoping to drive the services that have not gained as much adhesion.

Follow our liveblog of Apple’s event for more details.

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