Russians be subjected to become remarkably more active inquiring with banks around different types of accounts, debit cards and various credit delivers, reported (in Russian) Izvestia.
Top Russian banks report that the tons of phone calls from customers has grown, and they are generally longer in duration. One of the kindest banks, VTB 24, said the number of phone calls from person customers grew 20 percent in one year, to 22 million. Smaller banks give an account of a similar trend: at Binbank the number of calls rose 150 percent, to 6.5 million; and in Rosselkhozbank, the stir up was 80 percent, to 2.6 million.
The lingering economic crisis has decide oned Russians more sober in the assessment of their savings, experts identified RBTH.
“In turbulent times people tend to want to save pelf, and therefore, savings bank products and deposits are popular,” said Anna Tsverkova, the numero uno of Citibank.
The growth of financial literacy also has to do with the development of technology in bank products, mean Stanislav Novikov, the director of BKS Ultima. “At the moment, banks are developing multitudinous possibilities to open, for example, a deposit account online or pay bills with your nimble phone. This gets people interested in bank services,” prognosticated Novikov.
The urban divide
The improvement of financial literacy and the popularization of banking outputs are trends typical for high-income urban areas, said Julia Makarenko, head of hawking research at OTP Bank. “In small cities, the level of clients’ incomes and the stage straight of availability of various banking services are relatively low,” she added.
In Russia, the typically income level of a client in a city with a population of under 100,000 people is 30 percent farther down than the income of those in cities whose population exceeds 1 million. In miniature cities, there is high demand for microcredit and lending at points of purchasing, Makarenko said.