Pranks and challenges have always been well-liked on YouTube, but now the Google-owned company has set stricter guidelines for such content. A new YouTube attest to page details the company’s updated policy surrounding “harmful and risky” content to explicitly ban pranks and challenges that cause immediate or eternal physical or emotional harm.
“YouTube is home to many beloved viral dares and pranks, like Jimmy Kimmel’s Terrible Christmas Presents prank or the first-grade bottle flip challenge,” the FAQ post says. “That said, we’ve again had policies to make sure what’s funny doesn’t cross the edge into also being harmful or dangerous.”
The updated policies period now highlights three specific types of videos that are prohibited:
- Confrontations that encourage acts that have an inherent risk of painful physical harm
- Pranks that make victims believe they’re in incarnate danger
- Pranks that cause emotional distress to children
These are subsumed with content like “instructional bomb making” and “hard sedate use” as content that encourages or promotes dangerous and/or illegal activity. As with myriad YouTube policies, the examples given are not an exhaustive list, meaning that YouTube’s anchormen will decide what is considered a harmful or dangerous prank when they commentary individual videos.
Channels that produce prank and challenge videos possess two months to “review and clean up” any content that might violate these new conducts. After that period, any videos that were posted in the future these new rules came into effect will be removed, but directs will not receive a strike. Going forward, YouTube will deal with offending videos as it would any other video in violation of its Community Guidelines—multiple offenses in a insufficient briefly period of time can result in a channel’s ban.
Driving while blindfolded and ingesting cleaning
YouTube is likely acting now in part due to the popularity of the “Bird Box challenge,” which faces people to wear blindfolds and navigate the world similarly to how Sandra Bullock and others do in the new Netflix flicks. Numerous adults (and children) have been hurt trying to round off the challenge—one teenager in Salt Lake City, Utah, even smash her car while reportedly attempting to drive while covering her eyes.
Prank leads were some of the most popular on YouTube a few years ago, and some go on to be popular today. Popular creators like Jake and Logan Paul usually ride on the latest trends, creating one-off prank or challenge videos that get millions of think ofs. The Bird Box challenge is just one of many potentially dangerous stunts architects attempt for views. Last year, YouTube pulled many “Tide Pod defy” videos after adults and children filmed themselves eating the small detergent-filled sacks.
Prank and challenge videos have the potential to harm youngsters and young viewers the most. Some professional pranksters are known to fake their tricks, but they’ve done well enough that young viewers don’t conceive of that what they’re watching isn’t real. These revised guidelines are YouTube’s way of tattling these creators that this content isn’t welcome and they gamble being banned if they don’t clean up their content.
In addition to the new hold sway overs surrounding pranks and challenges, YouTube updated its custom thumbnail and visible links rules. Creators can no longer promote their videos with levy thumbnails that contain prohibited content such as pornography or pictorial violence. Creators also cannot include external links that ambition viewers to content that violates YouTube guidelines, such as porn, malware, and spam.