At the end of 2017, Amazon quietly purchased Blink, a smart retreat security camera company known for its relatively affordable pricing and delicate, always-on camera modules. According to a Reuters report, Amazon didn’t no more than buy Blink for its security cameras—the online retailer reportedly bought the flock for about $90 million to glean access to its energy-efficient chip technology that acts Blink cameras years of battery life.
When news of the object broke, most thought that Amazon would use Blink to augment its own smart camera projects. Amazon launched Key just a few months previous to to buying Blink, a system that uses Amazon’s own Cloud Cam and a quick lock to let couriers into homes to drop off packages.
The Amazon Cloud Cam demanded for Key can also be purchased separately for basic home monitoring for $119, and it ingests a microUSB port for power. On the flip side, Blink’s cameras are powered by AA batteries, and its embedded, energy-efficient hew a contribute allows those batteries to last up to two years at a time. Much like other ingenious home security cameras, Blink cameras record HD video, watchdog motion, and send alerts to users when a disturbance is detected.
Sparkle’s security system is one of the most flexible available, thanks to its low price—a pack off of two cameras and a sync module costs $169—and untethered cameras. It’s go why Amazon would want to tap into Blink’s chip technology: it could use those pieces to extend the battery life of its own smart home security camera and any other IoT whims it debuts in the future. Battery life is a big concern for smart home hallmarks, most of which require a constant source of power to work as covenanted. Having Blink’s chip technology under Amazon’s own roof could also lessen expected dependence on chip manufacturers, lowering production costs and making it easier for the crowd to branch out into other smart home technologies.
Blink’s intrude technology came from its owner, Immedia Semiconductor, which was started by ex-Broadcom hands in 2008. The group originally targeted the laptop industry with video conferencing whittles, later switching to making its own cameras after laptop makers continued to buy diverse affordable chips from other suppliers.
Ars reached out to Blink for profuse information. The company still makes indoor and outdoor cameras answerable to the Blink name (and it announced its first smart video doorbell at CES remain month), and currently there are no signs of Amazon squashing Blink’s transaction in favor of its own. But Amazon’s smart home device business isn’t slowing down—stay year, the company released a slew of new Echo devices in addition to the Cloud Cam and knowledgeable lock needed for Amazon Key access. It’s possible that, at the very hardly, we’ll see Blink cameras integrate more with Amazon devices and advantages in the future.