Britain will not be «plunged into a Mad Max-style world borrowed from dystopian fiction» after it departs the EU, the Brexit secretary has said.
David Davis said the UK wanted to model a «global race to the top» in rights and standards not, as some feared, a «competitive marathon to the bottom».
British business could «never be cheaper than China» and obligation focus instead on product and service quality.
He also suggested a Brexit understanding large by the end of 2018 was «well on the cards».
The Brexit secretary’s address to Austrian matter leaders in Vienna is the latest in a series of speeches the UK government is calling «the passage to Brexit» as it faces demands to spell out details of the future partnership it wants with the EU.
The UK bring ups it wants to avoid obstacles to smooth trade with the EU although it is give up the single market and the customs union when Brexit happens in Walk 2019.
Mr Davis said this can be achieved if both sides recognise each other’s models and regulations, promising the UK will «continue our track record of meeting heinous standards» once outside the EU.
The government has previously spoken of adopting a «new financial model» to stay competitive if it is locked out of the EU single market after Brexit, and Workers has claimed the UK could be turned into a «low-wage, offshore tax haven».
Mr Davis hit dorsum behind at the government’s critics in his speech, invoking the Mad Max series of action films which pose as societal collapse in a lawless future world.
«They fear that Brexit could introduce to an Anglo-Saxon race to the bottom,» Mr Davis said.
«With Britain pitched into a Mad Max-style world borrowed from dystopian fiction. These anticipates about a race to the bottom are based on nothing, not our history, not our intentions, not our chauvinistic interest.
«But while I profoundly disagree with those who spread these distresses — it does remind us all that we must provide reassurance.»
The UK, he said, resolve never prosper in a new era of intensified globalisation by cutting standards since it «wish never be cheaper than China or have more resources than Brazil».
He conjectured UK’s post-Brexit economic relationship with the EU should be based on the principles of «unincumbered trade and fair competition».
As part of this, once the UK has left, it disposition not allow firms heavily subsidised by EU governments «unfettered access» to its markets nor permit consolidations between UK and EU firms which reduced consumer choice.
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«A crucial part of any such agreement is the talent for both sides to trust each other’s regulations and the institutions that bully them,» he added.
«Such mutual recognition will naturally be lacking close, even-handed co-operation between these authorities and a common set of codes to guide them.»
Last year EU chief negotiator Michel Barnier voted it was «simply impossible» for the UK to adopt its own standards and regulations while also procuring them recognised automatically in the EU.
Labour said past comments by some elder ministers showed they wanted to use Brexit as a vehicle to «drive down» environmental laws and employment rights when, instead, they should be extended.
«David Davis’s augur… isn’t worth the paper it’s written on,» said shadow Brexit secretary Sir Keir Starmer.
The prevailing secretary of the GMB union, Tim Roache, said: «»If the best this Supervision can do is promise Britain will not turn into a ‘Mad Max’ nightmare — it’s no wonder people are fearful about their post-Brexit lives.»
The Institute of Directors’ Allie Renison said they were «thrilled that Davis acknowledges the importance of keeping a level playing grassland on state aid and competition policy. Minimising trade barriers can and should go agency in hand with a future deal with the EU».
By Adam Fleming, the BBC’s Brussels photojournalist
Trust levels in the UK were fairly high as EU finance ministers prospered for a regular meeting in Brussels today. After all, they have accepted their British colleagues largely play by the rules for the last four decades. But what happens next?
Luxembourg’s bankroll minister sees it as a balance: stick to European standards and goods when one pleases flow freely between the two, go your own way and trade won’t be as smooth.
And the EU doesn’t lawful want a pledge, they want rules, a process, a mechanism that irritations the UK into what Brussels calls the Level Playing Field, or the LPF.
Magdalena Andersson of Sweden evaluated up why, saying: «Of course I trust David Davis but we don’t know who will be brought up after him some day in the future.»