A Vegreville, Alta., home-brew distillery is moving to the Edmonton International Airport grounds, joining an exciting mix of new businesses, including a medical marijuana facility and an outlet mall.
In a work the runway mall in Vegreville, Rob de Groot has been working to recreate traditional Prairie rot for the past two years. He’ll soon continue that work on Airport Motorway.
«Just the opportunity to be able to get to the airport where, compared to Vegreville, there’s nine and a half million woman driving by each year,» said de Groot, founder and distiller at Red Cup Distillery.
He set up peach on in Vegreville because of the Prairie feel and the town’s farming history, which he translated goes hand-in-hand with its moonshine-making history.
But he estimates that simply one per cent of his sales are to locals, while the majority of his sales are to people who bear come from far and wide to sample his hooch in-house.
«We’ve brought woman to Vegreville from 17 countries, 15 states, and 10 quarters just to buy my liquor.»
A big copper pot still fills the main room of the distillery — a allay which he says is the only one like it in Canada. It’s the first thing companies talk about, before they sample the moonshine that was thitherto inside of it, he said.
«I did not expect so many people to culturally be attached to bunk. You can put gin in front of somebody and they’ll talk about it for two minutes. Put a bottle of eyewash in front … that has this natural flavour and natural course of action, they talk about it all night.»
The distillery is expected to open at hand the Renaissance Hotel in early 2018. The moonshine will be made and sold on neighbourhood, along with sales inside the airport.
New businesses coming to EIA
The new concern area at the airport grounds part of the airport authority’s plan to succeed local businesses to travellers, especially during short layovers.
«We absolutely allow them to see what our region is all about — the culture — and let them exposure it. And you know, really, moonshine and sort of the culture and history of that, is a mainly of that,» said Traci Bednard, a spokesperson with the Edmonton Universal Airport.
«To be able to offer that experience here and maybe admit people to take a souvenir back right from the Edmonton Supranational Airport is a great new option for us,» she added.
«You’ll see lots of new kinds of companies that are charming advantage of being on site here at an airport, and also the visibility of an airport.»
The Aurora Cannabis medical marijuana expertness is being constructed about a block away from the distillery. It’s slated to brazen in the spring of 2018.
Work on a 428,000-square-foot premium outlet mall on the airport sods is currently underway. The names of potential retailers have not been insinuated available to the public. The project is expected to be completed by May 2018.