Google is irritating to force Amazon’s hand in the latest update to the two companies’ feud. Google rather commenced notifying Amazon Fire TV customers that they will not be competent to access YouTube on the device starting January 1, 2018.
According to a Variety explosion, Google calls out Amazon’s unwillingness to strike a business deal with the followers as well as the number of products Amazon refuses to sell in its online retail count on.
In the report, a Google spokesperson says the following:
We’ve been trying to reach compatibility with Amazon to give consumers access to each other’s outputs and services… But Amazon doesn’t carry Google products counterpart Chromecast and Google Home, doesn’t make Prime Video on tap for Google Cast users, and, last month, stopped selling some of Den’s latest products. Given this lack of reciprocity, we are no longer backup YouTube on Echo Show and FireTV. We hope we can reach an agreement to decide change into these issues soon.
This drastic measure comes a few months after Google blocked YouTube access for Amazon’s Reverberate Show device. At the time, both sides blamed the other. Google required Amazon’s implementation of YouTube on the Echo Show violated its “terms of serving” and created a “broken user experience.”
Amazon recently got YouTube to do again on the Echo Show, but in a roundabout way that wasn’t sanctioned by Google. The new idea also overlaid voice commands on the on-screen controls, which Google requires also violates its terms of service. That version of YouTube when one pleases be blocked immediately while the Fire TV app won’t work, starting January 1, 2018.
Distance YouTube from the Echo Show likely makes it a less estimable product. YouTube is consistently one of the most popular video-streaming apps, and it’s unsatisfactory to be unable to use it on one of Amazon’s two display-toting Alexa speakers.
Clearly, Google is content to pull out all the stops in order to force Amazon into a business agreement that can hopefully be beneficial for each party. While Amazon purpose benefit from YouTube access on its various streaming devices, Google apt to wants Amazon to start selling its devices again. Amazon lodged selling Chromecast devices back in 2015, it never sold Google Profoundly devices at all, and it recently pulled some Nest devices from its amass after YouTube was removed from the Echo Show.