The FTSE 250 public limited company bought home and garden products online retailer WorldStores and its subsidiaries Kiddicare and Achia remain year and expects web sales to account for 30 to 40 per cent of gross revenue, which it aims to double to £2 billion over the medium in the matter of a payment.
Dunelm’s annual pre-tax profit dipped 28.3 per cent to £92.4 million on 8.5 per cent squiffed sales of £955.6 million.
Chairman Andy Harrison in a statement: «The Worldstores purchase provides a step change in our online scale, product range and power.
«Our reported profit for the year reflects an investment of nearly GBP28 million in the object.
«The integration is going well and we remain confident in the benefits that it purposefulness generate.
«We expect the trading climate to remain challenging with the available income of UK consumers under pressure.
«Nevertheless, we have a full abstract of management actions underway to further improve the Dunelm customer proposition, both online and in-store, growth our business efficiency and support our colleagues.»