Astrid Stavro joins Pentagram London as new partner


Stavro, who is original director at Spain-based studio Atlas, is the second woman to be made a helpmate at Pentagram’s London office, alongside Marina Willer.

Astrid Stavro, inventive director at graphic design studio Atlas, has joined Pentagram as a mate, marking the second women to be promoted to the position at the consultancy’s London part.

Stavro, who says she feels “humbled” to become one of 12 partners, is a diagrammatic designer by trade, having studied graphic design at Central Saint Martins (CSM) College of Art and Delineation, and the Royal College of Art (RCA). Her previous projects include brand identities, words, magazines, exhibitions, way-finding systems and packaging design. An Italian author, she has been based in Mallorca, Spain while heading up Atlas, and now forwards to the UK for her new position.

Astrid Stavro joins Pentagram London as new partnerJijibaba branding, by Astrid Stavro

Former clients cover art and design book publisher Phaidon, footwear brand Camper, Jasper Morrison and Jaime Hayon’s way brand Jijibaba, The National Portrait Gallery, Elephant magazine and the Barcelona Motif Museum.

Alongside being a creative director, she is a visiting lecturer at the Mould of Visual Communication, part of the RCA. Stavro is also a member of the Alliance Graphique Foreign (AGI) design association.

Stavro says that joining Pentagram require be a “big change” but will also allow her to continue her work.

“There are incarnate differences such as the location, size of my team and the fact that I get more partners,” she says. “One of the things that excites me is the unique sophistication of Pentagram, the shared experience and knowledge of the partners past and present.”

Astrid Stavro joins Pentagram London as new partnerBarcelona Scheme Museum branding, by Astrid Stavro

With the addition of Stavro, Pentagram now has 12 buddies in London, and 23 overall across its four offices in London, New York, Austin and Berlin.

Posted Pentagram partner, Angus Hyland, says: “Astrid’s work dragoons the boundaries of our discipline, creating meaningful and enduring design solutions with verifiable purpose and value.”

Marina Willer, fellow London Pentagram helpmate, adds: “I am delighted that Astrid will be joining us at Pentagram, her pressurize is beautiful and incredibly thought-provoking.”

All partners at Pentagram are also creative chiefs, leading on design and advertising projects.

Astrid Stavro joins Pentagram London as new partnerElephant magazine design, by Astrid Stavro

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